Maybe you only have 2 spots left for 2022 senior session – use that statistic as a hook and it’ll catch someone’s eye! Here’s an example of when I used a big number ($$ always gets people to stop LOL) as part of my hook: This isn’t a type of Instagram caption hook I use that often, but one thing I do pull from this type of hook is using numbers to catch people’s attention. If you’re going to use a statistic, make sure you follow up with why it’s important for your audience to know why you’re telling it to them. When using a statistic as a quote, utilize one that matters to your audience! This example applies to photographers, brands, influencers anyone who wants their content to be spread far and wide. ![]() Statistic quote Example: Content is 40% MORE likely to be shared if you are using good visuals Of course the reader is going to want to be in on whatever secret you’ve discovered! A captivating statement is a quick and easy way to get a reader interested in hearing what you’re going to share next Piquing a reader’s interest this way is one of the most effective uses of a hook. Not only will you grab their attention, but they’ll feel special in knowing that you’ve tailored content just for themĬaptivating statements Example: I can’t believe I didn’t know this!! Example: 3 things you NEED to do before your senior pictures ⬇️ Specific audience call out Example: Class of 2022 Seniors – this one’s for you!!Ĭalling for the attention of a particular audience is a GREAT way to let a reader know that what you are about to say applies to them specifically. Here is a quick example of a post I made with this type of hook! This was a super simple caption overall (the answer to the question is go to Chick-Fil-A for breakfast □), but it got TONS of engagement and the hook got people to stick around. Your question will depend on what you want from the reader. In this first example, you are engaging the reader to engage in the conversation! The second example is a way to tease the reader by hinting that you’re about to share something that you’ve never talked about before. Instagram caption hooks in the form of a question can have some range.
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